Richard Hayne founded Anthropologie in 1992 with a single store located in Pennsylvania catering to women looking for curated versions of clothing, home decor, gifts, and accessories. Online presence was established in 1998 with mail order campaigns. International operations were launched first in Toronto and later in Europe by 2009. The company, today, has over 185 stores scattered across the country, the United Kingdom, and Canada. It has a growing online presence.
Anthropologie runs several successful campaigns under innovative categories like Freshly Cut. The company supports organizations encouraging healthy-eating school programs, local farmers, environmental groups, and beautification projects. The company has strong connections with philanthropic organizations in Philadelphia.
What makes Anthropologie unique?
Anthropologie has a special bridal wear collection focusing on preserving fond memories with highly-durable attire and accessories. Special offers are run on planters and lighting among other outdoor decorative items. Limited time offers such as free shipping on orders over $150 with coupon codes as very popular. The company creates a new look for different seasons and has a special trade program for professional decorators and interior designers.