Clarks is a shoe maker and shoe retail company that has been in business since 1825. Founded by two brothers, Cyrus and James Clark in Somerset, England and still located in the same town today with their international headquarters. They started out as a tannery and began making slippers out of the left over sheepskin rugs. Not only in business for many years, they were also innovative and today have more than 100 patents. The Crispin sewing machine was invented by William Stephens Clark and in 1883, they launched the first ever shoes that were designed to fit a persons foot. They also invented the footgauge, as many of us might remember as kids, to actually measure the length, width and depth of a child’s foot. Today, Clarks has over 1,000 stores and franchise around the world and employ nearly 16,000 people. Clarks is probably still best known for their desert boot.
From their early inventions of the foot gauge, today, they are using laser technology to measure a person’s foot size for the best shoe and most comfortable fit. Clarks employs designers from all over the world to continue to come up with the best shoes and boots for their customers. And their designers uses all methods to come up with these fine shoes and boots including pen, paper and computer aided designs and they still believe in the time honored way and fashion of making shoes. Once they have developed a new prototype, these designs have to go through and pass at least 50 tests in their lab to fit real life situations. Their lab tests are so rigorous, that only one in three designs make the cut because of their exacting demands. They use three dimensional models of the human foot for refinements and finishing touches for their designed shoes and boots.
What makes Clarks unique?
Clarks has been around so long that their shoes and boots were popular through the Victorian Age, the Jazz Age of the 1920s and the Chorus Line era of the 1930s. During World War II, when leather was in short supply, Clarks designed a unique shoe with the sole made of dried beach wood, now that is innovation. In 1950, they designed maybe on of their most popular shoes with the Clark’s Desert Boot. During the 1960s, they came out with a very popular moccasin design called the Wallabee, which is still popular today. You can find all types of shoes and boots on the Clark’s website today for men, women and children. All types of shoes and boots that include flip flops, dress, sandals, outdoor, casual, driver mocs, canvas, boat, loafers, oxfords, boots and wallets. Clarks also has their line of Originals that include shoes and boots like the Wallabees, Desert Boots, Aerials and limited edition products.