It was in the year 2008 when Ryan Holmes had an idea while he was searching for a tool that will help manage different tools all at the same time. He searched far and wide but he did not find any. This experience has helped him form a company with Steve Johnson and Ajai Seghal. In the same year, they first used what they have created. They created a Twitter Dashboard named BrightKid in order to see if this type of dashboard will let them reach to a new level. Since the founders of the company a few years later decided to change the name ‘BrightKid’ into something else, a contest was even formed open to people from all over the world and the main purpose was to rename the company. The chosen name’s winner got the award for the name ‘Hootsuite.’
The company knows that it is considered to be a social relationship platform but the company knows that they are more than that. They make sure that they are innovators which means that they can create new things that they know will be the best for their customers. They also make sure that they are builders because they believe that some of the great things that can be found right now are not seen just yet. What the company aimed to do then was to provide a certain type of service that people will never forget. The store also values consistency so what happens is that they make sure that the type of service that they give people will always be the same no matter where the service has been done started. Lastly, the company gives attention to growth. The company has no reached its full extent yet the company will grow more in the future.
What makes HootSuite's unique?
The main reason why this company is unique is not because they only unique on what other people can offer to the company. What this company can do is make sure that they will only hire people that can do a lot of good for the company. The company recognizes the talent of its staff members and the company will utilize this so that they can grow bigger and better in the future. The company is unique and different because it is warm towards guests. The company is also able to welcome people in order for it to be useful for different products and promotions in the future.