It was in the year 2001 when Newegg was first started by Fred Chang. Fred Chang is a US Immigrant who hails from Taiwan. Newegg is an online retailer of both computer hardware and software and is currently based in the United States. The main reason why it has received its name is because Chang thinks that eggs can signify new life because it may not seem like there is life inside an egg but when it hatches, the life becomes obvious. This is the same with business. There may be some business ventures that would seem hard to venture into but with perseverance and hard work, it can improve tremendously. The name ‘Newegg’ therefore symbolizes new life for the company and also for ecommerce that was not that profitable at that time. The company aimed to make sure that there will be an improvement in the future.
One of the values of the store is availability. As much as possible, it would like to become available to people from various parts of the world but this may be a bit hard to achieve since there are a lot of people who do not speak English in some parts of the globe. This has made the company consider creating other websites designed specifically for people who speak other languages. This way, the company will be able to give their services without people having to struggle in understanding what should be done. The company also makes sure that it is adaptable to the changes with the type of things that consumers are searching for. Since it is an online store, it is able to get the current trend immediately and change its current strategy depending on the trend to get the attention of customers from different parts of the globe.
What makes Newegg's unique?
The main reason why this company is unique is because it has managed to go over some of the controversies that it has gone through in the past. There are a lot of companies that are not able to recover from the problem but Newegg, since it does believe in new life all the time, managed to stay afloat during its difficult times and is still widely recognized today for the type of services that it can offer to people. The company is also unique because it gives special attention to its customers and the services that their customers can get from the company.