Toys R Us' History
Charles Lazarus actually began Toys “R” Us as a baby furniture store called Children’s Bargain Town. He was a one-man show, handling every aspect of the store. Eventually he experimented with adding toys to the store and it proved to a huge hit. After several years of steady growth and a clearer focus on toys, Lazarus opened up his second store called Toys “R” Us that would ultimately blossom into a toy conglomerate with hundreds of stores across the United States.
Toys R Us' Values
Toys “R” Us is determined to being “The World’s Greatest Kids’ Brand” and donates to several kids charitable organizations, including its own Toys “R” Us children’s fund. In addition, Toys “R” Us is also committed to cultivating great work environment, meeting strict customer satisfaction standards and providing reliable and quick service.
What makes Toys R Us unique?
It is considered to be the only big box toy store chain left standing, following the disintegration of several competitors. Unlike competitors Walmart or Target, Toys “R” Us has remained true to being primarily a toy store and kids brand and chosen not to expand too far into other product categories.