How to Save Money When Shopping at Carter's

Clothing is one of many costs that come with children and babies. To get high-quality, fashionable clothing for your children at an affordable price, use this guide to save money at Carter's using coupons, sales, and rebates.
Emily Finlay
Updated November 19, 2017

Saving money at Carter’s is a top priority for many new parents. As a premier baby and children’s clothing store, Carter’s offers several options for children of several ages. With outfits for infants, toddlers, and young children, this clothing store is dedicated to providing high-quality, innovative products for families throughout the U.S. In fact, Carter’s has sold enough products to give more than 10 outfits to every child born in America!

Carter’s clothing is more affordable than several brands, but this store is still out of the price range for many families, especially when clothing is needed for multiple children.

If you want to clothe your babies in these adorable outfits without spending more than you can afford, use this guide while you shop. You’ll find many ways to save at Carter’s using coupons, sales, and rebates.

Shop During Sales

Carter’s has sales running almost constantly both online and in-store. Some of these sales offer discounts for items in a certain department, while other specials apply to a specific type of item, such as onesies or toddler shorts. Shoppers can often find doorbuster sales, such as BOGO free for all pairs of shoes, that are available for a short time.

The best sale at Carter’s is its annual Friends & Family sale, usually held at the end of summer or in the early fall. During this sale, everything in the store is 25% off, which makes it a great time to shop for back-to-school clothes, as well as clothes for next summer.

The holidays are also a prime time to go shopping at Carter’s. You can find sales for almost every department and get the perfect gifts for your children and others.

If you have an infant, Carter’s is the best place to get baby clothes for cheap. This clothing store often holds large sales in the baby clothes department, so you can usually find what you need without paying full price.

Insider Tip

When you shop online, you can find online-only sales offered under the “Special Offers” section in each category. These promotions are usually seasonal, so check there for sales on fleeces, jackets, and other weather-specific clothing.

Find and Use Coupons

In addition to great sales, Carter’s offers incredible coupon savings. Every month, the store offers two coupons: 15% off your whole purchase and 25% off purchases of $40 or more. Although you can’t apply either of these coupons to doorbuster or clearance items, you can apply coupons to other sale items. So, if you want to purchase sale-priced baby clothes, usually 40-60% off retail price, you can also apply one of your coupons to this order.

To get the most of these coupons, keep an eye out for sales every month. If you use one coupon on a sale for shoes and find a sale for winter clothing later that month, you can use another coupon for even more savings.

For more information on Carter’s coupons, visit the store’s coupon policy.

Insider Tip

Carter’s posts all current coupons and promotions on its website, so be sure to check this section for new sales you can use with your coupons. You can also call your local store to get a rundown of every sale they are currently holding.

Sign Up for the Rewards Program

Carter’s has one of the best and most rewarding loyalty programs available for shoppers. For every dollar spent either in-store or online, except for gift cards purchases, you earn one point. When you have earned 75 points, or spent $75, you will receive a $10 reward. These rewards expire after 60 days and you can use up to 20 rewards in a single transaction. Plus, if you have a coupon, you can combine your reward and coupon for your purchase, though the reward will be applied first.

This rewards program is completely free, so all you have to do is sign up. Just be sure to keep an eye on your points balance, as your points will expire after six months.

Insider Tip

As mentioned before, you can apply coupons to most sale items. To get the most savings for your purchases, wait to use your rewards until you find a sale on the items you want. Then, you’ll be able to save $10 and apply a coupon to a purchase of already discounted items. The best part? You can earn points for every dollar spent in this transaction and get closer to receiving your next reward!

Download the Shopkick App

Shopkick offers rewards for users who shop at a select list of stores, which includes Carter’s. Shoppers can get these rewards by earning “kicks” for completing specific actions. These actions include making purchases, walking into a brick-and-mortar store, submitting receipts, and scanning items on Shopkick’s list. The number of kicks you earn depends on the action. One point is awarded for every dollar spent, while 30-50 kicks are awarded for walking into a store. Once you have earned enough kicks, you can redeem them for a variety of prizes, such as gift cards, free Redbox movie rentals, purses, TVs, and much more.

This app is completely free and rewards you for the purchases you were already going to make. As long as you remember to complete the required actions, you can get great rewards for deeply discounted purchases or by simply going to the store without buying anything.

Shop in the Clearance Section

Carter’s has a clearance section both in-store and online. In the store, you’ll usually find a few racks full of these discounted items. Online, you can view clearance items in each section by selecting the “Clearance” tab in each drop-down menu.

These sections are full of options for babies, toddlers, boys, and girls, usually available for prices between $3.99 and $9.99. You can often find clothing that is out-of-season, so be sure to shop in the clearance sections after the store receives clothing for the next season.

Carter’s periodically offers sales on clearance items, often for an additional 30% off clearance prices. You can’t use coupons with these items, but they will count toward rewards, so always give this section a quick look.

Purchase Discounted Gift Cards

If you are committed to buying most of your baby and children’s clothes at Carter’s, consider buying a discounted gift card from a website such as or These gift cards are sold for less than their value and shipped to you free, so there’s no way to lose. Currently, Carter’s gift cards are available for 4% off at and 4% off at These discount amounts do change, so be sure to check each website periodically to get the best deal.

Subscribe to the Email Newsletter

At the bottom of every page on, you’ll find a small box for your email address. When you submit your email address, you’ll sign up for the children’s clothing store’s email newsletter. By subscribing, you’ll receive information on upcoming sales and events, new products, and exclusive coupons. You even receive coupons just for signing up! To stay up on the savings opportunities at Carter’s, be sure to scan each promotional email for sales and coupons that interest you.

Follow Carter’s on Social Media

If you want exclusive access to special sales, promotions, and contests, follow Carter’s on social media. You can get product information, alerts for upcoming sales, and notices about new products through its accounts on Facebook, Twitter, Pinterest, Instagram, and YouTube. If you want outfit inspiration, be sure to take a look at the children’s clothing ideas on Carter’s Pinterest boards.

Ask for a Price Adjustment

If you purchase an item at Carter’s and see it on sale at the store the next day, you can get a price adjustment for the new price. The children’s clothing store will make one price adjustment per item and only within 14 days of purchase. To get the difference for your purchase, contact the store online or by phone at 1-877-333-0117. Carter’s does not offer price matching for prices at other stores.

Take Advantage of Special Discounts

Carter’s offers two special discounts, one for members of the American military and one for grandparents.

Military members can get free shipping on all online orders that total more than $50. Just use your APO or FPO address as your shipping address and the discount will automatically be added to your order.

For grandparents, a 10% discount is applied to all purchases, including clearance and sale items, made on Wednesdays. If you go shopping with your in-laws or parents on a Wednesday, ask them to make the purchase with their discount and then pay them back. And don’t forget to use your coupons!

Shop Through a Cashback Website

Shopkick is an easy way to get rewards for shopping at the brick-and-mortar store, but cashback sites are the way to go for online purchases. These websites give you a percentage of each online purchase back in cash. To take advantage of these rebates, just make an account with Swagbucks, BeFrugal, Ebates, or another cashback site. Before shopping, just make sure that you’re signed in to your account before making your purchase. When you shop at, you can get a rebate of 2.5% at Ebates, 3.3% at BeFrugal, and 1% at Swagbucks. The more you shop, the greater your rebates will be, so don’t let your purchases go unrewarded.