BluePromoCode Investigates Consumer’s Desires for NFL merchandise
Just in time for the 2013-2014 NFL Season starting September 4, bluepromocode.com created a study to gauge what consumers shopping expectations would be for NFL apparel, tickets, and merchandise. Their study surveyed 125 NFL Fans and consumers with a core sports demographic in a randomized study. Key findings include:
Spending Habits
51% of NFL Fans would spend up to $99 for a ticket to an NFL Game. Consumers could get better deals on their tickets at ticket brokers such as Razorgator, Ticketmaster, Ticket Liquidator, and ScoreBig.
Figure 1
Appeal of Players and Teams
38% of NFL Fans said Mark Sanchez would be the most embarrassing QB jersey to wear this season. Michael Vic was the top choice among non-fans. For team apparel, the Cleveland Browns are the most embarrassing at 25% of respondents and the Lions were a close second at 18%.
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Buying and Selling Expectations
Once again Mark Sanchez tops the list, where our results indicate that his jersey would sell for the least amount of money. It also means if you’re a fan, you should be able to find some good deals. On the opposite end, Peyton Manning lead the survey as the most desirable jersey at 21%, well ahead of all other QBs. Expect deals on his jersey to be a little harder to find. Finally, for the NFL rookies, there was a tie for Monte Ball and Eddie Lacy. Both are players at superbowl-contending teams so it’s no surprise to see them at the top of our survey. Consumers can find coupons for all of these players and teams at the official NFL Shop or individual team stores
Figure 3
Fantasy Football Trend
Yahoo once again dominates the Fantasy Football arena as the leading choice for casual and advanced users. You can read our full review of top 2013 Fantasy Football platforms written by sports experts and discounts for joining cash leagues are available here.
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For the latest NFL coupons at shops such as the official NFL Shop, Ticketmaster, Razorgator, CBS Sports, Fathead, Lids and more go to nfl.bluepromocode.com
About BluePromoCode.com
BluePromoCode, based on Los Angeles, is a leading coupon search engine used by millions of consumers to help them save the most money on their purchases. The website partners with 12,000 retailers to bring over 100,000 coupons to its users and its editors hand-check coupon codes to ensure the highest quality ones rise to the top. BluePromoCode also offers personalized emails so members can receive the best deals for the brands they love directly in their inbox. Learn more at bluepromocode.com.
Survey Methodology
In July 2013, Zipfworks commissioned a study to analyze consumer demand for NFL apparel and tickets. Zipfworks surveyed 125 U.S.-based consumers with a sports demographic in a quantitative study with SurveyMonkey. Questions were randomized and related to their specific player interests and price thresholds for NFL products for the 2013-2014 NFL season. Participants were provided gift cards and other non-cash incentives for their participation.
Bluepromocode.com is a registered domain of Zipfworks LLC. All other domains, names and trademarks mentioned herein are property of their respective owners.
