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Neustar Overview

Neustar is a company that provides a range of solutions for marketing, fraud prevention, and communications. Their offerings are now part of TransUnion's unified B2B portfolio of solutions. Neustar's solutions are designed to help businesses manage their customer interactions and protect against fraud.

Neustar Products or Services

Neustar offers a variety of products and services that cater to different business needs. Here are some of their most notable offerings:

• TransUnion TruAudience: This is Neustar's marketing solution, now part of TransUnion's portfolio. It helps businesses manage their customer data and create targeted marketing campaigns.
• TransUnion TruValidate: This is Neustar's fraud prevention solution, now part of TransUnion's portfolio. It helps businesses detect and prevent fraudulent transactions.
• TransUnion TruContact: This is Neustar's communications solution, now part of TransUnion's portfolio. It helps businesses manage their customer communications and improve their customer experience.

Neustar & Affordability

Neustar's products and services are designed to be scalable and affordable for businesses of all sizes. While the exact pricing is not publicly disclosed, Neustar's solutions are generally considered to be competitively priced compared to industry standards. They offer a range of pricing models to suit different business needs, including flat-rate and tiered pricing structures.

Neustar Competitors

Neustar's primary competitors include other companies that offer marketing, fraud prevention, and communications solutions. Some of its key competitors include:

• Experian: Experian is a well-established company that offers a range of marketing, fraud prevention, and communications solutions. Their pricing is generally similar to Neustar's, but they offer more comprehensive solutions that cater to larger businesses.
• Equifax: Equifax is another major player in the industry that offers similar solutions to Neustar. Their pricing is generally higher than Neustar's, but they offer more advanced analytics and data management capabilities.
• LexisNexis: LexisNexis is a company that specializes in data analytics and fraud prevention. Their solutions are generally more expensive than Neustar's, but they offer more advanced data analytics capabilities.

Neustar differentiates itself from its competitors by offering more scalable and affordable solutions that cater to businesses of all sizes. While its competitors may offer more comprehensive solutions, Neustar's solutions are designed to be more accessible and easier to implement.

Neustar Reviews and Sentiment

Neustar generally has a positive reputation among its customers and partners. Reviewers praise its scalable and affordable solutions, as well as its customer support. Some reviewers have noted that Neustar's solutions can be complex to implement, but overall, the company is seen as a reliable and trustworthy partner.

Neustar Popularity

Neustar is a well-established company in the industry, but it is not as widely known as some of its competitors. It is generally considered a niche player that specializes in providing scalable and affordable solutions for businesses of all sizes. While it may not have the same level of brand recognition as some of its competitors, Neustar is a trusted partner for many businesses.